If you’ve been creating content for your social media accounts for months or even years, the practice of checking any growth or success on your hard work is important. For more than a decade I have tried different ways to look into my own platforms as well as my clients’ platforms, and get answers to questions like: Are we doing the right things? Are we reaching the right audience? Are we achieving our goals for this month?
In this episode of the vlog, I share with you the importance of social media analytics, what areas you should focus on when building a dashboard, what tools you can use, and so much more. Check out the vlog now.
You may be one of the many who created their LinkedIn accounts in the hopes of landing a new job, or maybe you’re someone looking for meaningful professional relationships in the platforms like I do. In the past years, LinkedIn has overhauled its functions and features, thus significantly changing the way people have been using their platform. In this last episode of our mini-series, ‘The Future of Social Media’, Kenny and I focus on LinkedIn, and talk about why leaders should invest more attention on the platform and where it is heading to in the years to come. We’d definitely love to hear your thoughts about the Future of LinkedIn too!
Having over a billion active users today, Instagram continues to surprise us with how it grows and evolves. As part of our mini-series, ‘The Future of Social Media’, Kenny Jahng and I share our thoughts on Instagram and its functions and features, how leaders can take advantage of the platform and where it is heading to in the years to come. We’d definitely love to hear your thoughts about the Future of YouTube too!
Since its launch in 2006 and its rise in popularity in 2012, we have seen many changes and breakthroughs on Twitter. Today, over 300 million active users are on the platform sharing content such as a world leader’s thoughts, a sports prediction, or a favorite musician’s breakfast. We wonder: Will Twitter stay longer or has it reached its peak? My good friend, Kenny Jahng, joins me in this mini-series to talk about this and more. We’d definitely love to hear your thoughts about the Future of Twitter too!
Through the years, I’ve been using social media for my marketing clients and for my own brand. I often get asked what its ROI is. While sales, conversion and web traffic can easily be named, I think the ROI goes beyond these. In my latest vlog, I share with you what I have learned that may help you or your organization. What do you think is the best ROI of social media? I’d definitely love to hear from you too!
In the last two years I’ve transitioned to a new healthcare plan and started paying more attention to it for myself and for my family. With the help of technology, doctor’s appointments, purchase of medicines, and consultations have become more convenient and affordable than ever. Whatever industry we are in, there is a lot to learn from companies that continue to innovate in their own spaces. In this episode, I share with you the top 3 healthcare companies I consider to be most innovative. I’d definitely love to hear your thoughts about them too.
With our lives always connected to smartphones, Facebook has taken advantage of it by adding apps to its family every now and then. In this vlog, I share with you Facebook’s newest app, ‘Lasso’. If you haven’t heard of it, watch my vlog as I show you around this new social network, especially for the younger users.
You may have watched my Oculus Go product review and the top apps a month into its launch. In this episode of the vlog, my 8-year-old daughter, Emery shares her top 5 Oculus Go Apps that your kids will definitely love too!
Apple has undeniably made life easy and convenient for me in the last 10 years yet I’m slowly finding myself moving away from the Apple ecosystem and exploring other options. In the latest episode of my vlog, I’m sharing my reasons and would love to know if you have or are considering this transition as well.
Have you heard of Tik Tok? You may have heard about it from friends or likely you have seen an ad on Facebook and YouTube. Tik Tok is trending up right now and many people, including celebrities, are jumping into the bandwagon. The creativity of users on Tik Tok is fun to see, but can it be the next big thing on social media? I answer this question on this episode of the vlog.