Having over a billion active users today, Instagram continues to surprise us with how it grows and evolves. As part of our mini-series, ‘The Future of Social Media’, Kenny Jahng and I share our thoughts on Instagram and its functions and features, how leaders can take advantage of the platform and where it is heading to in the years to come. We’d definitely love to hear your thoughts about the Future of YouTube too!
Since its launch in 2006 and its rise in popularity in 2012, we have seen many changes and breakthroughs on Twitter. Today, over 300 million active users are on the platform sharing content such as a world leader’s thoughts, a sports prediction, or a favorite musician’s breakfast. We wonder: Will Twitter stay longer or has it reached its peak? My good friend, Kenny Jahng, joins me in this mini-series to talk about this and more. We’d definitely love to hear your thoughts about the Future of Twitter too!
Through the years, I’ve been using social media for my marketing clients and for my own brand. I often get asked what its ROI is. While sales, conversion and web traffic can easily be named, I think the ROI goes beyond these. In my latest vlog, I share with you what I have learned that may help you or your organization. What do you think is the best ROI of social media? I’d definitely love to hear from you too!
I’ve been using Twitter for the past decade and have seen how the platform has gone a long way. More than a year ago, Twitter launched Promote Mode that allows advertisers to promote tweets and market their products or services at $99 a month. In this episode, I share with you my experience with this tool and how it may or may not be a worthy investment for you or your organization. Are you using Twitter Promote Mode? I’d love to hear your thoughts about it.
With our lives always connected to smartphones, Facebook has taken advantage of it by adding apps to its family every now and then. In this vlog, I share with you Facebook’s newest app, ‘Lasso’. If you haven’t heard of it, watch my vlog as I show you around this new social network, especially for the younger users.
New things are happening on LinkedIn, and in rolling out its latest features, it has become more than just a platform for resumes and job hunting. In the latest episode of my vlog, I share with you the 3 LinkedIn innovations and the unique opportunities these offer.
You may have watched my Oculus Go product review and the top apps a month into its launch. In this episode of the vlog, my 8-year-old daughter, Emery shares her top 5 Oculus Go Apps that your kids will definitely love too!
Cryptocurrency is becoming more widely accepted sooner than expected, thanks in part to Facebook’s launch of its own cryptocurrency, Libra. For quite some time I’ve been studying about cryptocurrency and believe it can be a big help to nonprofit organizations and churches. In this episode of the vlog, I’m sharing with you why we should be paying attention to Libra and its development, how different it is with other cryptocurrencies, and more.
I’d also love for you to check out the book I co-wrote with Nick Runyon, ‘Crypto for Good’: https://www.amazon.com/Crypto-Good-Demystifying-Cryptocurrencies-Nonprofits-ebook/dp/B07P8BCVVY.
I think Facebook just created the Facebook of Cryptocurrency. Yes, that would make Bitcoin the Myspace of the crypto world.
Let me explain.
If you haven’t heard, Facebook announced that they will be joining with 100 different partners including companies like Mastercard, Uber and PayPal. I think the best summary from Libra’s whitepaper that explains the currency is in these 3 core points:
It is built on a secure, scalable, and reliable blockchain;
It is backed by a reserve of assets designed to give it intrinsic value;
It is governed by the independent Libra Association tasked with evolving the ecosystem.
Let me quickly explain each point:
1. Libra is built on the same powerful technology that Bitcoin was built on: blockchain. While many have challenged the merits of cryptocurrency, few question the power, security and scale of blockchain technology.
2. The Libra Association will hold a collective of fiat currencies as reserve that will give the “stable...
Have you heard of Tik Tok? You may have heard about it from friends or likely you have seen an ad on Facebook and YouTube. Tik Tok is trending up right now and many people, including celebrities, are jumping into the bandwagon. The creativity of users on Tik Tok is fun to see, but can it be the next big thing on social media? I answer this question on this episode of the vlog.