In this video, I walk through HighLevel (GoHighLevel), the AI-powered "business operating system" we're moving to at Amplify Digital Media, and I share exactly why we're switching our CRM from NinjaPipe.

Changing your CRM is one of the biggest decisions any organization makes. It's a pain, it feels like sideways energy, and we don't take it lightly. So if you've ever felt stuck with a CRM that only really works for your sales team—or you're paying for a stack of separate tools for invoicing, scheduling, and social—this one's for you.

In this episode, we cover:

✅ Why we outgrew NinjaPipe (and where it actually served us well) 

✅ What HighLevel is and how it compares to Salesforce, HubSpot, ActiveCampaign, and ClickFunnels 

✅ The built-in AI that lets you literally have a conversation with your CRM 

✅ A live walkthrough of: dashboards and pipelines, the conversations inbox, payments and invoicing, and AI agents (voice + chat)

✅ The real numbers—$97/month for near-unlimited usag...

Email isn't flashy. It's not trendy. But at Faith Driven Movements, it's the most important marketing tool we use.

As the social media guy this is hard for me to say, but it’s trust. It’s more important than YouTube. More important than LinkedIn. More important than any other platform to accomplish our goals.

Why? Because email is where people move from awareness to action.

In this video, I'm breaking down our complete email strategy—how we manage 150,000+ email contacts across 5 brands, the tools we use (HubSpot, Instantly, Typeform), and the real secret sauce that took our email marketing to the next level.

Spoiler: It's not about the tools. It's about the people and processes.

If you're trying to build a marketing system that actually converts—not just creates awareness—this video will change how you think about email.

Drop your biggest email marketing challenge in the comments—I read and respond to every one.

In this video, I walk through Multilogin, a cloud phone and multi-login platform built for teams managing multiple social media accounts across countries, clients, and devices.

If you’ve ever had accounts flagged or locked because teammates log in from different locations—or struggled with platforms that still require mobile-only actions (like Instagram, TikTok, or YouTube Shorts)—this tool might be exactly what you need.

In this episode, we cover:
✅ What Multilogin is and how it’s different from tools like Hootsuite, Sprout Social, and Metricool

✅ How cloud phones and cloud-based browsers help avoid login flags and security issues

✅ Why this matters for international teams, agencies, and multi-client workflows

✅ A live walkthrough of: Setting up a proxy and location, Creating profiles for brands/clientsm abd Installing and using apps on a cloud phone

✅ Where Multilogin fits in alongside your current tools

I share here my honest first-impressions after getting hands-on on the ...

YouTube recently sent us our 100,000 subscriber plaque. But honestly? We're just getting started.

In this video, I'm breaking down exactly what we did to grow Faith Driven Movements on YouTube in 2025—3.4 million views, 82,000 watch hours, and 144,000 new subscribers on the Faith Driven Entrepreneur channel alone. And I believe we'll triple those numbers in 2026.

This is me learning out loud and building in public. I'm sharing what worked, what we're testing, and where we're heading as we lean even harder into YouTube this year.

What you'll learn:

✅ Audio podcasts → video content (massive engagement)

✅ Full-time clips editor = game changer

✅ Thumbnail/title testing = 2x engagement

✅ YouTube Shorts driving growth (200K+ views)

✅ Strategic ads: content → community conversion

✅ Real metrics: awareness → action

✅ YouTube = #1 video platform for 2026

If you're a ministry leader, nonprofit, or organization trying to grow your YouTube channel and turn content into community, ...

How do you build a website ecosystem that scales from hundreds to thousands of users—while keeping conversion pathways clear and the user experience strong? 

In the latest episode of my Building in Public series, I break down Faith Driven Movements' complete website strategy, tracing our journey from the early Squarespace days to our current WordPress + Divi setup, and how we’re optimizing every step of the user journey.

You’ll learn more about the Awareness → Consideration → Conversion framework that guides our entire web strategy. I dive into why we transitioned from Squarespace to WordPress and how the combination of Divi and Nexus hosting now powers our ecosystem. We also explore the challenge of structuring multiple sites with hundreds of pages for long-term growth without overwhelming the user.

I also share how we use SEMrush to clean up 404s, fix metadata, and strengthen our overall site architecture. Beyond the technical setup, I discuss our A/B tests on CTAs to drive rea...

In this video, I'm reviewing the HeatBit—a device that combines home heating with Bitcoin mining. Does it actually work? Is it worth the investment? I'll break down the pros, cons, and whether this makes sense for your home.

What I Cover:

✅ How HeatBit works (heating + Bitcoin mining)

✅ Real-world performance and heating efficiency

✅ Bitcoin earnings potential

Whether you're interested in crypto, looking for alternative heating solutions, or just curious about innovative tech, this review will help you decide if HeatBit is right for you. Watch the video now!

🔗 Interested in getting a HeatBit? Use my referral link and code NILSSMITH for 5% off: https://heatbit.com/?ref=NILSSMITH

💬 Have questions about HeatBit? Drop them in the comments!
👍 If you found this review helpful, hit that like button and subscribe for more tech reviews and practical insights.

Most organizations are posting on LinkedIn, but very few are actually building real community, meaningful relationships, and a movement. In this video, I'm breaking down exactly how our team at Faith Driven Movements is using LinkedIn as a front door to our organization and a catalyst for deeper engagement—without relying on paid ads.

I'll show you why people connect more with founders and leaders than with brand accounts, how we leverage the personal platforms of our founders Henry and Justin through different approaches—selfie videos versus long-form posts—and the content formats that are working best on LinkedIn right now, including graphics, carousels, vertical video clips, and text posts.

If you're a nonprofit leader, entrepreneur, investor, ministry leader, or marketer trying to turn LinkedIn from a content dumping ground into a true relationship and movement-building platform, this podcast will give you practical steps you can apply right away.

If you want help with your Y...

In this episode, I reveal why my first marketing hire at Faith Driven Movements wasn't a content coordinator, social media manager, or strategist—it was a Marketing Response Manager. This role focuses on the most overlooked opportunity in marketing: engaging with people who are already reaching out to you.

In this episode, you’ll learn why inbound messages, comments, and DMs are your warmest leads. Discover how a response manager role functions in a remote, multi-brand organization. Hear real examples of social listening and surfacing important mentions to leadership. I also present a step-by-step guide for building a response management system (voice, tone, templates). I’ll further explain why this hire can drive more impact than adding more content or campaigns

If your team is creating content but ignoring replies, this episode will transform how you think about your next marketing hire. Watch the video now!

Ever wondered what it actually takes to build a marketing engine from the ground up in a faith-driven organization? In this episode, I'm pulling back the curtain on my first year as VP of Marketing at Faith Driven Movements, sharing the real story of the audits, frameworks, and systems that shaped how we now reach thousands of faith-driven entrepreneurs and leaders.

I walk through how I audited what already existed, identified critical gaps in our documentation and systems, and started building rhythms that would actually stick. I explain the core marketing objective that drives everything we do: moving people from content to community to action, and why this progression matters deeply for mission-driven organizations.

You'll see a four-part marketing framework we built. I also share how I applied Alex Hormozi's value equation to our faith-driven audience, balancing dream outcomes with effort and sacrifice. I also explain how centralized resources empower teams and maintain consist...

I switched from an iPhone to Samsung Galaxy Z Flip! After over a decade of being locked into the Apple ecosystem, I finally made the jump from my iPhone 14 to a Samsung Galaxy Z Flip—and I documented the whole journey.

Well, maybe I tried this before, but I’m giving it another go in 2026!

In this video, I share my unfiltered experience three days into the switch, including what’s working, what’s frustrating, and whether I’m already having second thoughts.

I’ll tell you why I’m attempting to break my "Apple addiction," the storage issues that pushed me over the edge with my iPhone 14, and my previous failed attempt with a Google Pixel five years ago (and what’s different now). Find out what sold me on the Samsung Flip, the hidden costs nobody talks about, and the quirks I’m still adjusting to.

The verdict after three days? Watch the video to find out.